August Business Connection

Innovation and Design.

Philippe Guichard is an award-winning, international Industrial Designer, with over 25 years of experience in the industry.

Philippe’s vision is to help change the way we produce and consume “things” by designing purposeful products and companies, ultimately for the triple bottom line: profitability, environmental sustainability and social responsibility.  He is passionate about making a positive difference to the world through his work as a designer and through sharing his ideas as a professional speaker.

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Philippe will focus his talk on practical tips businesses can apply the very next day.

Your next big idea: it’s right in front of you.

How to apply innovation to your business and grow your idea in three simple steps.

Innovations seems to be intimidating, expensive and difficult. On top of that, launching a new product or service is super high risk: the rate of failure is beyond 90%.

Philippe will share a couple of case studies that proves innovations doesn’t have to be this giant, scary endeavour: you can start with what is right in front of you.

Plus, Philippe will share how to prepare your idea for the launch in three simple steps so that you de-risk your venture and increase greatly your chances of success.

This is a time for innovation: the market is changing and needs are different: you can adapt and thrive in this context.